Summary
“Offline Remote Market in the UK 2018-2023”, report forms part of Retail Channels series, and offers a comprehensive insight into the market dynamics of the offline remote market channel.
As shoppers increasingly turn to the online channel, spend via the offline remote market will continue to decline over the next five years, falling by 710.5m to 1,007.2m by 2023, to account for just 0.3% of UK offline retail spend. Despite the decrease, the rate of decline is forecast to slow as a bedrock of consumers who prefer to use mail order, telephone shopping and door-to-door shopping methods, remain.
Although it will remain the largest sector in the offline remote market, accounting for 38.6% of spend in 2023, clothing & footwear is set to be one of the fastest declining categories over the next five years with spend falling 48.2% to 388.8m in 2023 – accounting for just 0.6% of total sector spend versus 34.4% of spend forecast to be generated online.
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Scope
– The offline remote market will continue to decline, with spend falling 41.4%, out to 2023
– Clothing & footwear will dominate spend, though its channel share will fall 5.1ppts to 38.6%
– As on-demand and video services grow in popularity, spend influenced by TV will slide.
Reasons to buy
– Use our in-depth market insight to learn about the forecast for the offline remote market for the different sectors.
Table of Contents
Headlines
The offline remote market will continue to decline, with spend falling 41.4%, out to 2023
Clothing & footwear will dominate spend, though its channel share will fall 5.1ppts to 38.6%
As on-demand and video services grow in popularity, spend influenced by TV will slide
Online share of total retail
Offline share of total offline retail
The market at a glance
Overall channel size
Overall channel growth
Channel spend split by sector
Sector growth in the channel
Spend influenced by the TV channel
Sector split of spend influenced by the TV channel
Definitions- what is included
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